JoorsChain transforms digital advertising by introducing a full advertising network and end-user applications running on a next generation blockchain. This makes the yearly +200 BUSD online advertising business more efficient, transparent and gives possibility for new business models where the end-user gets incentives.
The initiative is backed by well established companies in both general on-line and mobile-centered digital advertising with large customer bases. The RTB (Real Time Bidding) marketplace through JoorsChain gives advertisers access to billions of ad impressions, generated by hundreds of millions of unique users across the globe and all devices, and the mobile side reaches ca 150 operators through the initial partners alone. Thus, the first usage and growth of the JoorsChain platform is controlled in-house by the initial partners, ensuring a successful roll-out.
This year Blockshow Europe will hold in Berlin at May 28-29, JoorsChain will attend to the event and we
are looking forward to meet you there!
AirDrop for BLOXPO!
BLOXPO is Europe’s largest blockchain conference and takes place in
Stockholm on May 17th 2018.
No one questions the effectiveness of the BlockChain as a future key technology component. But, recently proposed as a more stringent and prescriptive directive, GDPR which is set to be enforced from 25th May 2018 in EU, creates a paradox to the transparency and immutability signifying BlockChain ecosystems.
With the digital advertising industry booming, why is it still that the customers are being exploited and the advertisers are not able to materialise their ads investment effectively?
All across Latin America internet access has accelerated and grown particularly quick since 2010. Driven by the increased mobile broadband and smartphone adoption (66,1% penetration compared to 51,9% in the rest of the world, by Dec-17)*, there is a heightened need of quality services and solutions that add value to every actor in the connected ecosystems of these emerging markets.
Joors, a Swedish pioneer in mobile advertising, has recently partnered up with Telestax and its RestcommONE platform. The RestcommONE Marketplace gives JoorsChain – through Joors – a unique market platform to access hundreds of Mobile Operators through the RestcommONE Marketplace.
Connecting with a large population base is a common strategy to ensure the success of
The rising data consumption on the mobile internet presents a phenomenal opportunity for the digital marketing industry.
The digital advertising industry is growing rapidly. Research firm Magna expects spending to grow by 13% to $237 billion in 2018
Joors, acting together with a group of industry partners including TrueChain and TalkPool, has formed JoorsChain, a consortium dedicated to developing a blockchain platform addressing the needs of telecom operators, media and adtech.
Has held several senior positions at Ericsson including former vice president at Ericssons headquarter responsible for marketing and sales in EMEA, Asia and Europe. Carl is also a Serial start-up entrepreneur and investor in a global market with focus on IoT, E-health and digital advertising, for example Agada, Joors among others. Carl has helped different companies go public and is board member and director in various start-ups and listed companies, for example, C-security system.
Digital content and Ad-tech executive. Senior management in Acast, the world’s largest audio-on-demand platform, driving e.g. international expansion. Helped companies such as Atlas Copco and Seabay Capital to build and scale. Various entrepreneurial experience within the Tech scene in Sweden and China, including digital advertising and content. Has a journalism background from China and a Master in General Management from Stockholm School of Economics.
Chief Technical Officer and member of the board at Talkpool. Long experience from telecommunications, standardization, Internet-of-Things and international business. Master of Science in Engineering Physics with 7 international patents. Knowledgeable in IoT, blockchains and distributed ledgers.
Experienced international business builder. Combines McKinsey strategy perspectives with hands-on tech understanding and roles as Deputy Head of Business Sweden (former Swedish Trade Council) in China and Consul of Economic Affairs in Guangzhou.
Founder and Chairman of Starfish Mobile International, one of Sub-Saharan Africa’s largest Mobile Value Added Services companies. Built mobile networks throughout Africa. Has extensive experience from software development in Switzerland, and restructured logistics flows for Ericsson Radio Systems’ mobile network rollout in East Asia.
Founder and CEO of Wiget Media Group with over 12 years of experience as an entrepreneur. Grew the
Wiget Media ad-network to roughly $25 million in yearly revenue without any external investors. Soheil also
has a lot of experience from working with early stage startups as an investor in a variety of verticals, and
holds a BSc in Psychology from Southampton Solent University
CTO of Ad platform Wiget Media with 7 years of Adtech experience and responsibility of growing and
managing a team of developers, data analysts and system operations. Senior experience of full stack
development including distributed services and high performance high transaction distributed system
Business development at Wiget Media. Mr Sandgren has almost 20 years of experience as an entrepreneur,
CEO, investor and investment manager. As an entrepreneur Mr Sandgren founded Hitta.se and
Mortgageloan.com. Hitta.se, today one of the strongest brands in Sweden, challenged and later grew larger
than the former monopolist Eniro.se. Mr Sandgren holds an MSc in Economics from the Stockholm School of
Economics, and a major in Finance from Hochschule St Gallen in Switzerland.
Address - JoorsChain
6340, Baar, Switzerland